Invent a new soft drink

So im in my 3rd year at uni and for Marketing i need to invent a new soft drink and then ofc write 1000s of words about how to market/advertise it and all things marketing related on it. Its a group task which is good but want to see if people have any awesome ideas.

Think of a soft drink then the bottle,colour,logo etc. Also any ideas for posters to promote it.

*Discuss*
Comments
62
lychee drink!
What color haven't they been using yet, it would give it the attention.
green with blue dots
Parent
make a tea brewed with weed! perfect soft drink!
quite tasty too!
Parent
dont know if your trolling or not considering its you, but i quite like the taste!
Parent
no i am serious, had it once and the taste was quite fresh
Parent
didnt mean the gangsta fresh, i actually meant fresh :>
Parent
this gangsta isn't fresh anyway :>
Parent
is that new to have a cut in your eyebrow horizontally instead of vertically?
Parent
what's urtier doing in the background?
Parent
he makes the guy in the front look more fresh
Parent
call it Pirate :D
basicly get a bottle fill it with tap water and call it "just water" insta profit
sup fumble

your a genius man
Parent
supski and ty
Parent
Cactus juice, lemon, mint leaves, blue curacao - that should be damn tasty and 'light'
Sounds disgusting :D
Parent
Why is that? Its some kind of freshness ;p
Parent
Bue curacao alone as a liquer can never work, its taste is just like a pile of sugar really.
Parent
thats why I want to add lemon and cactus juice :P
Parent
Yeah but I'm sure another liquer would be a lot, lot better. Perhaps 1.5oz lychee liquer and 0.5oz blue curacao :-)

And the mint, cactus and lime! That cactus juice sounds pretty interesting :D
Parent
Medics-punch (energy drink ofc)

color: green ofc
motto: instant reviving you
can looks like a seyring
cool story bro
Parent
mix cum with a tiny bit of sprite and you have two things! 1. it tastes fantastic and 2. the woman can spray it in their vagina and they can have spritekids. name it cumnastic insta profit!
HAHAAHHAHA SO FUNNY LOOOL :DDDDDDDDD
Parent
ZAP!
_VERY_ high in caffeine and sugar
pm mAx somewhere, i seem to remember him coming up with some sort of drink related project and it looked really nice, maybe he could help you Nyke m8 :)

E: This was his project - http://www.remainsteadfast.net/#474239/Valens-Energy-Drink
thats awesome , the design, the advertising looks proffessional but the product itself is awful.
Parent
for amrketing, i would just copy coca cola on a massive scale - have vending machines with your drink on, adverts on tv, on buses etc

for the drink, i would go for a refreshing summer drink, with loads of fruit in it etc, but then have different flavours (a bit like WKD) such as 'cool blue'
nice study. u study it 3 years now and u got no idea...
as if u could study ideas/fantasy x:D
Parent
is Kool Aid known in the UK?
"molesey Massive Brew" Too strong for pussy men that come from Epsom :P

(Love you really nyke <3)
Come IRC or some shit bro. Reply here if you do coz I'm not on right now <3
Parent
On my way! Cant be long though :)
Parent
my boys v ur boys. Lets have it, Epsom massive 4 life.
Parent
"Epsom pussy 'oles" more like. Ill shank you all in the face after pulling out my piece and unloading a clip into your bitch ass.
Parent
haha. You going to be training little potty into the Molesey Massive?
Parent
Im getting out of this area as soon as the opportunity arrives :D
Parent
because Epsom ran you out, pussy ole. BRRRRRRRRRRRRRRRAAAAP
Parent
What you want is fizzy fruit juice. Make it with the "pulp" of the fruit. Depending on the flavour, colour the bottle to match.

Simply call your brand: Pulp
be happy with an assignment like that, I have to create a marketing campagn for an expensive iceskating brand and my target audience is 8-14 years old :/
aloe vera drink is popular in NL.
market it to hippies
CottonEyedJoe... SIMILAR TO PEPSI, BUT IT'S CLOSER TO COKE... TASTES LIKE SHIT, BUT WILL SELL WELL.
Take some Korn and mix it with cola! what u want else?
you do this in your 3th year lol
The bottles need to have collectors value, hire young aspiring artists to create the bottles (maybe some odd shape if possible). Possibly add some local factor (i.e. different designs according to city). Consider its mixability and taste with alcohol.

Or:

Do it like the German beer brand 5,0 did and despise branding and advertisement or colorful designs and just stay true to the customer.
name it lolroflrandomsoftdrink, pay messi to promote it, get monopoly
I wouldn't bother trying, nothing will beat dr pepper now :)))
Saw a new way of flavoring bottled water,where the flavor stays separated from the water in colored beads,like a lava lamp,when you drink the water the flavors burst in ur mouth...actually maybe I dreamt this.
a drink that works like viagra
marketing : impotence advertisings
Back to top